FEMSA and Tec de Monterrey Look for Social and Business Leaders to be Recognized in Eugenio Garza Sada Award’s New Edition - FEMSA
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FEMSA and Tec de Monterrey Look for Social and Business Leaders to be Recognized in Eugenio Garza Sada Award’s New Edition


  • The Eugenio Garza Sada Award consists of three categories: Humanistic Business Leadership, Social Entrepreneurship and Student Social Innovation.
  • The deadline to apply in the first two categories is March 15, while for the third is April 15.
  • The prizes for the three winners make a total of 2 million pesos.
  • Participants may present their projects at: https://premioeugeniogarzasada.tec.mx/

Monterrey, N.L. February 2, 2021.– FEMSA and Tecnológico de Monterrey invite national and foreign research institutions, professional groups, civil associations, companies, educational institutions and government entities to present their candidates Eugenio Garza Sada Award’s 28th edition, which recognizes social and business leadership skills, which defined the life and work of Don Eugenio Garza Sada.

The Award consists of three categories: Humanistic Business Leadership, aimed at entrepreneurs at least 65 years old, who are employment generators and who promote education and carry out social works in Mexico; Social Entrepreneurship, aimed at associations and individuals that promote education and employment in Mexico; and Student Social Innovation, aimed at students from any of the Tecnológico de Monterrey and Tecmilenio University campuses, who graduated no longer than 2 years and / or who are less than 30 years old who have high-impact social entrepreneurship projects for the benefit of the country’s communities.

The call for the three categories is now open. In the case of both the Humanistic Business Leadership and Social Entrepreneurship categories, the limit for proposing candidates is March 15, and for the Student Social Innovation category, it is April 15.

To participate or apply for someone, you must go to https://premioeugeniogarzasada.tec.mx/es/convocatoria, download the Registration Form and the Letter of the Proponent corresponding to the category in which you wish to participate, fill it out and then send it to the email pegs@itesm.mx.

According to Ofelia María Salido, Coordinator of Tec de Monterrey’s Institutional Awards, the purpose of the Award is to promote leadership and social entrepreneurship of people, associations and students, who with their commitments and achievements contribute to the transformation and well-being of the society.

The award ceremony will take place at Tec de Monterrey, Campus Monterrey in September.

Those awarded with this Prize will receive Yvonne Domenge’s sculpture titled “Interior Light” and a written acknowledgement., as well as:

  • The winner of the Humanistic Entrepreneurial Leadership category will receive a check for 750 thousand Mexican pesos, which they will donate to a previously selected Mexican civil association.
  • The winner of the Social Entrepreneurship category will receive 750 thousand Mexican pesos.
  • And the winner of the Student Social Innovation category will receive 500 thousand pesos of which 100 thousand are for their project and 400 thousand for a study experience.

The Eugenio Garza Sada Award is granted annually since 1993 by FEMSA and Tecnológico de Monterrey with the purpose of perpetuating don Eugenio Garza Sada’s legacy, founder of the Tecnológico de Monterrey, and who distinguished himself by being both a successful businessman and an active promoter of the development of his community, always acting congruously, with great simplicity and enormous human quality, focused on the improvement of those around him , without any distinction.


For further information about the Eugenio Garza Sada Price, visit https://premioeugeniogarzasada.tec.mx/

Get to know Don Eugenio Garza Sada’s ideas: https://tec.mx/es/nosotros/nuestra-historia/eugenio-garza-sada

About Tecnológico de Monterrey

Tecnológico de Monterrey (http://www.tec.mx) is a private non-profit university founded in 1943 whose vision is to form leaders with an entrepreneurial spirit, humane sense and internationally competitive. It has 26 campuses in 25 cities of Mexico and an enrollment of more than 65 thousand students at graduate and postgraduate level, and almost 7 thousand professors; additionally, it has more than 27 thousand students and more than 2 thousand 500 professors at high school level. This Institution is certified by the Commission on Colleges of the Southern Association of Colleges and Schools (SACSCOC) since 1950. According to QS World University Rankings (2021) it is in the 155th position, and in QS Graduate Employability Rankings (2020) by employer’s opinion it is 1st place in Mexico and around 40th worldwide. In Times Higher Education Latin America University Rankings (2020) it was the 1st place in Mexico and the 4th in Latin America; and it is the only university outside of the USA in the Top Schools for Entrepreneurship (2021) of Princeton Review and Entrepreneur, taking the 85h slot in entrepreneurship programs at bachelor’s level.It is the only educational institution in Mexico with the Best LGBT Workplaces 2021 certification granted by the Human Rights Campaign Foundation (HRC); and it is number 1 in the Education Sector in the MERCO Enterprises Ranking, which measures corporate reputation in Mexico.


FEMSA is a leading company that creates economic and social value through companies and institutions and seeks to be the best employer and neighbor of the communities where it has a presence. It participates in retail trade through FEMSA Comercio, which includes the Proximity Division and of which OXXO, a chain of small format stores, is a part of. It also has a Health Division that includes pharmacies and related activities as well as a Fuel Division that operates the service stations chain, OXXO Gas. In the beverage industry it operates Coca-Cola FEMSA, public bottler of Coca-Cola products; in the beer sector, as the second largest shareholder of HEINEKEN, one of the world’s leading beer companies with a presence in more than 70 countries. Additionally, through FEMSA’s Strategic Businesses Business Unit, it offers logistics services, point-of-sale refrigeration solutions and plastics solutions to FEMSA companies and external clients. FEMSA also participates in the cleaning products and consumables distribution industry in the United States. Through its Business Units, it employs approximately 320 thousand employees in 13 countries. FEMSA is a member of the Dow Jones Sustainability MILA Pacific Alliance Index, the FTSE4Good Emerging Index and the Mexican Stock Exchange Sustainable IPC, among other indexes that evaluate its performance in sustainability.

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