Promote the importance of adopting a recycling culture.


1. Promotion of the “I recycle” contest
2. Collection of PET in the participant schools
3. Recycling of the salvaged materials
4. Awarding the winners


kilograms of PET

we supported the collection

We encourage the culture of the recycling of PET in primary and secondary schools through the Coca-Cola FEMSA Mexico I Recycle initiative, with which we supported the collection of more than 800,000 kilograms of PET in 1,137 schools in the country. This amount is equivalent to the annual consumption of PET of more than 110,000 people in Mexico.

Exercised by


Of Interest