FEMSA | Social Responsibility

Frequently Asked Questions

How can I invest in FEMSA?
How does FEMSA participate in the global beer business?
What are FEMSA’s operating subsidiaries?
What does FEMSA do?
What is FEMSA’s commitment to society?
What is FEMSA’s relationship with Coca-Cola?

How can I invest in FEMSA?

You can purchase our ordinary shares—which trade on the Mexican Stock Exchange (BMV: FEMSA UBD)—and our American Depositary Shares (ADS’s)—which trade on the New York Stock Exchange (NYSE: FMX)—through a broker, or you can purchase our ADS’s directly through our direct purchase and sale plan with The Bank of New York. For more shareholder information, we invite you to visit the investor relations section of our website.

How does FEMSA participate in the global beer business?

On april 30, 2010, FEMSA announced the closing of the transaction pursuant to which FEMSA agreed to exchange 100% of its beer operations for a 20% econocmic interest in the Heineken Group, through this transaction we will increase our scale and geographic reach competing effectively.

FEMSA has two representatives on the Heineken Supervisory Board who are José Antonio Fernández Carbajal, FEMSA’s CEO, and Javier Astaburuaga Sanjines, FEMSA’s CFO. José Antonio Fernández Carbajal is also a member of the Heineken Holding Board. Additionally Heineken created the Americas Committee to oversee the strategic direction of the business opportunities in that region. The Americas committee consist of José Antonio Fernanández Carbajal, Femsa’s representative who acts as Chairman and two existing members of the Heineken Supervisory Board.

What are FEMSA’s operating subsidiaries?

We serve the consumer beverage market directly through:

Coca-Cola FEMSA
FEMSA Comercio

In addition, these operations are supported by an area named Strategic Procurement, Business Proceses and Information Technology, specially designed to drive the business units development through high quality products and services such as refrigeration, distribution and information solutions.

What does FEMSA do?

We are a consumer leading company Latin America. Through our Coca-Cola FEMSA subsidiary, we bottle, market, and distribute trademark beverages of The Coca-Cola Company in Mexico, Guatemala, Nicaragua, Costa Rica, Panama, Colombia, Venezuela, Brazil, and Argentina. Coca-Cola FEMSA is the largest public bottler of Coca-Cola products in the world in terms of sales volume, accounting for one out of every ten Coca-Cola products sold globally. Through our FEMSA Comercio subsidiary, we operate OXXO which is the largest convenience store chain in Mexico. The OXXO chain sells our beverage products in 9,561 stores across Mexico and Colombia. On april 30, 2010, FEMSA announced the closing of the transaction pursuant to which FEMSA agreed to exchange 100% of its beer operations for a 20% econocmic interest in the Heineken Group, through this transaction we will increase our scale and geographic reach competing effectively.

What is FEMSA’s commitment to society?

Our commitment to social responsibility is an integral part of our corporate culture. Our social performance is clearly reflected in our quality of life, our high standards of ethics and corporate governance, our positive relationship with our communities, and our care for—and preservation of the environment. For more information about our social performance, we invite you to visit the social responsibility section of our website.

What is FEMSA’s relationship with Coca-Cola?

We embarked on our long-term partnership with The Coca-Cola Company in 1993 with the creation of Coca-Cola FEMSA.

FEMSA remains the majority shareholder of Coca-Cola FEMSA with an ownership of 48.9% of the outstanding capital stock and 63.0% of the voting rights. The Coca-Cola Company owns 28.7% of Coca-Cola FEMSA's outstanding capital stock and 37.0% of the voting interest. The remaining 22.4% of the outstanding capital stock (with limited voting rights) is owned by public shareholders.

PDF Version of Social Responsibility Report (3MB)