- The money was donated during November and December of 2016, through its OXXO Customer Rounding Program.
- 100% of the collected money was given to the beneficiary institutions.
Monterrey, Nuevo Leon, January 26th, 2017.- OXXO gave out $1,360,702.29 million pesos to different civil associations in Monterrey seeking to address social and health problems. Joined by Rolando Mireles, Monterrey OXXO Operations Manager and Cordelia Portilla, FEMSA Comercio’s Head of Social Responsibility, the beneficiary institutions received in full the money raised throughout the months of November and December of 2016, in an event that took place at Sociedad Cuauhtémoc y Famosa’s Family Garden.
The amount awarded is the result of OXXO’s Customer Rounding Program, which has raised awareness on the communities’ needs, as well as being a solidarity link between these communities and local institutions through fundraising campaigns.
“We are strongly committed to the economic, social and environmental development of the communities we are part of. In this sense, OXXO’s Customer Rounding Program is an example of our constant efforts to support our society’s improvement”, said FEMSA Comercio’s Head of Social Responsibility, Cordelia Portilla.
Rolando Mireles, Monterrey OXXO Operations Manager, acknowledged the program’s importance when commenting that “the delivery of these donations makes us proud and motivates us to keep joining efforts with local institutions that have a positive impact on society by benefitting and helping our communities”.
Among the beneficiary institutions is Refugio 21, Casa Hogar, A.C., whose goal is to provide a home for children and adolescents who are at risk, so that they can later reintegrate them safely and healthy to a new family.
“We are infinitely grateful to each of the people who make the OXXO Customer Rounding Program at Monterrey possible. Thank you for giving us your unconditional support and working hard on behalf of the different civil society organizations that work to provide equal opportunities to those less fortunate. We are also very grateful to each of the clients that made it possible to collect this amount, which will allow us to fully comply with our hospitality, food, clothing, education and health programs, as well as acquire a vehicle for transportation and thus offer our beneficiaries a better quality of life”, said Refugio 121, Casa Hogar A.C. representative, Moisés Salinas Coronado.
Voces de Esperanza A.B.P. and Voluntarias Vicentinas de Mty., A.C. (Hogar San Vicente de Paúl) were also two benefited institutions. The first one promotes the love for classic music in children, as well as delivering pantry, clothing, school supplies, backpacks and uniforms. The second one protects, feeds and serves elderly people who have no family or economic means to survive.
Juntos Sillatón, an institution who focuses on raising awareness on motor disability as well as improving the quality of life of children and young people suffering from this illness who require a type of specialized chair but don’t have the means to acquire it, also received a donation.
“We are very happy to have been considered for OXXO’s Customer Rounding Program and we would like to thank all the people that are working on OXXO stores for inviting the clients to round up their bill and donate, as well as to all the people who did. With the donation we receive today we’ll be able to buy 45 specialized wheelchairs for children with motor disabilities”, said Juntos Sillatón, A.C. representative, Helena Torres.
OXXO is known for being a socially responsible company that supports the development of communities through different programs and initiatives such as OXXO Customer Rounding program. It also generates economic value through its products, services and employment generation.
Breakdown of the donation given to civil associations in Monterrey
|Zone||Civil Association||Donated Ammount (Mexican Pesos)|
|Central Monterrey||Voces de Esperanza, A.B.P.||$ 364,039.89|
|Northern Monterrey||Voluntarias Vicentinas de Monterrey, A.C. (Hogar San Vicente de Paúl)||$ 345,777.64|
|Eastern Monterrey||Juntos Sillatón, A.C.||$ 255,255.48|
|Southern Monterrey||Refugio 121, Casa Hogar, A.C.||$ 395,629.28|
Total amount collected during November – December 2016 (in Mexican Pesos) $1,360,702.29
On FEMSA Comercio
FEMSA Comercio operates several retail chain stores in Mexico, Chile and Colombia, such as OXXO, YZA Pharmacies, Moderna, Farmacon, Cruz Verde Pharmacies and Maico beautty sores. It also operated gas stations under the brand OXXO Gas and the Doña Tota fast food restaurants. Through its different formats, FEMSA Comercio serves more than 11.1 million consumers every day.
FEMSA is a leading company that participates in the beverage industry through Coca-Cola FEMSA, the largest franchise bottler of Coca-Cola products in the world by volume; and in the beer industry, through its ownership of the second largest equity stake in Heineken, one of the world's leading brewers with operations in over 70 countries. In the retail industry it participates through FEMSA Comercio, comprising a Retail Division operating various small-format store chains including OXXO, a Fuel Division, operating the OXXO GAS chain of retail service stations, and a Health Division, which includes drugstores and related operations. Additionally, through its Strategic Businesses unit, it provides logistics, point-of-sale refrigeration solutions and plastics solutions to FEMSA's business units and third-party clients.